When I was at Anania Bailey I occasionally got to work on some branding and in this case, I got to make a special anniversary version of a logo for GraybaR, a national company with a Portland-based office. It was the Portland location that was celebrating its 80th and they asked us to make something that they could put on t-shirts and other stuff.
Part of what they gave us was some images of older versions of the logo and I decided to go that route and celebrate the history of the company (plus, bold and chunky Clarendon is fun to work with). The shield used to be a part of the logo but was dropped and eventually, even the Clarendon was dropped too. I synthesized some old brand language and we got to this logo below.
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/8a49e4e069ab8d3462a69a23f4fc49c9/97548b7f-c200-4f9b-b187-5d93ea0bbd4e_rw_1200.png?h=256f21cbaa8c28b57d7852eafb021c80)
Here are some alternate options that I proposed as well.
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/8a49e4e069ab8d3462a69a23f4fc49c9/042555aa-a136-481b-8370-2a01c795f174_rw_1920.png?h=3dcdbcd3528fe4a44be210834ff03f85)